Orchid box Blog

Handy tactics and advice straight from the Orchid Box team. Keep up to date with the latest developments in research, SEO, social, technical & PR.

Website migration seo checklist

It is always very exciting launching a new UX/UI for your site. Unfortunately many companies don’t budget for a necessary SEO migration. Because of widespread confusion around site migrations, Google recently updated its site move guidelines in Webmaster Tools Help to help site owners plan and execute site migrations. See link here: https://support.google.com/webmasters/topic/6029673 Our guide divides site migrations into three main stages; it provides an overview an...
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HTTPS will give you a boost in ranking (Google Update)

Google recently announced that they have starting using HTTPS as a ranking signal in their search results. This comes after news they called for "HTTPS everywhere" in order to attempt to make the internet safer, at the recent Google I/O in June.  The decision to use HTTPS as a ranking signal was likely backed by Google's desire to make their services safer and more secure, this therefore having a knock-on effect for the internet as a whole.      In the past Go...
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How to Remove Pages from Google in 12 Hours

At Orchid Box we have gained a lot of experience in understanding the methods used by Google, especially how it caches and indexes websites.   Sometimes clients’ website have urls they don\'t want to be exposed, searchable or even visible to the general public. Previously methods have relied on Google, submitting a URL removal request to Google and hope that they will action it within a 2 month time frame.   Fortunately you can now get your page removed from Google’s ...
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Linkbuilding - Quality vs Quantity

A great debate amongst SEOs is the question of links - should you target high quality, high authority links in small numbers, or get hundreds of paid links elsewhere on low page ranked sites that might hold less weight individually? Well, it's a tough question, but a very valid one.   Unique domains are undoubtedly a great source for links, and important for your site to gain page rank - with the right targets you can boost your ranking for certain keywords and niches qite quickly. But ...
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