Orchid box Blog

Handy tactics and advice straight from the Orchid Box team. Keep up to date with the latest developments in research, SEO, social, technical & PR.

Size Matters. The route to better content strategy through adaptation for all device screen sizes.

Whether we like it or not, it is human nature to judge a book by its cover and when it comes to viewing content the presentation and suitability is vital in determining its success.  The constant changing nature of content consumption presents a challenge to content producers: ensuring their content is suitable for all devices (smartphones, laptops/PCs and tablets). Facebook released gargantuan ad figures of $2.5 billion for the Jan-March quarter earlier this year and the majority of this ...
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Optimising Mobile Websites for Your Business

With over half of the UK population using smartphones, the internet is being accessed through mobile phones at an increasing rate. If a business doesn’t have a website, it’s seriously damaging its chances of success. This is becoming the way for mobile sites, too. Creating a mobile site should not only be on the top of developing businesses to-do lists, but so should optimising the usability of it.    Keep Text Input Low    The main issue with optimising your ...
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