Orchid box Blog

Handy tactics and advice straight from the Orchid Box team. Keep up to date with the latest developments in research, SEO, social, technical & PR.

Drive greater social media traffic by playing the right Twitter Cards!

The ever prominent presence of social media in online marketing presents a unique opportunity to open up new streams of internet traffic to ensure continued success. This reduces a reliance on Google-specific organic traffic, producing a more reliable and diverse online marketing plan.  Companies are continually trying to make the most of all the social media platforms available to them and you do not have to look far to see that those who do it well reaps the rewards. Therefore any market...
Read More

New Version of Twitter Launched

 The new version of Twitter was launched today, much to the excitement of social media geeks and addicts everywhere. However, as the process is a gradual roll-out, not everyone will be able to see the changes straight away, but according to Twitter these are the biggest changes they’ve made to the site since its launch way back in 2006. The changes to Twitter’s user interface are set to increase the amount of time social networkers spend on Twitter.com.  The changes to the...
Read More

Google Boss Eric Schmidt Warns Against the Use of Social Media

 Google boss Eric Schmidt has announced a warning against the use of social media, and the consequences of society having so much data online. Now I don’t mean to be cynical but does anyone else smell irony in the air? The man who is behind the phenomenally large search giant is urging society to think about the consequences of having so much data online. Is this not coming from the man whose business thrives on the fact that there is this mass of online data? The more there is online...
Read More

Social Media threatens Economic Recovery as Worker's Productivity Falls

  Social media sites such as Facebook and Twitter are notoriously addictive, with some people admitting to spending at least an hour a day on the social media sites. According to a recent poll by myjobgroup.co.uk around 2million of the UK’s 34 million strong workforce spend a substantial amount of time on these sites every day whilst at work. This means that while they are squandering away their time by updating their statuses, looking at photos and tweeting they are not doing wh...
Read More

What do Michael Jackson and George Clooney have in common? The Power of Death in the Twitter and SEO world

The death of the somewhat polarising personality of the legendary and bizarre “King of Pop” Michael Jackson recently was obviously a sad, if not tragic, tale of talent, madness and suspicious sleepovers . But it didn't just mark the end of one of the "last great perfomers" (I bet they said that when Elvis/John Lennon/Kurt Cobain died) - it also sparked a great debate about the modernity and accuracy of the internet as a media source. Before any TV news stations had even a ...
Read More

P Diddy, Puff Daddy, Sean Combs, Diddy (or whatever his name is) and How to Lose 1,000,000 Twitter Followers in One Tweet #unfollowpdiddy

Warning: this blog post may contain a small amount of cynicism. Ah Twitter. What a bizarre world the Twitterers, Tweeters and Twits (that’s what I call them) live in. Orchid Box noticed this morning that the top Twitter Trending Topics was the rather strange #unfollowdiddy. We did some expert research into the trend using Reverend Google to establish the roots of this Twitter keyword and P Diddy’s involvement in such. Our research uncovered the following:   Mr Diddy was obvi...
Read More
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17