Orchid Box Blog
Handy tactics and advice straight from the Orchid Box team.
Keep up to date with the latest developments in research, SEO, social, technical & PR.
First Authorship is Scrapped, Now Video Snippets are Snipped
It seems that Google can't be pleased when it comes to the presentation of their search results. Reports have indicated that there has been a huge 44% reduction in the number of video snippets present in search results. A report by SEER...
Size Matters. The Route to Better Content Strategy Through Adaptation For All Device Screen Sizes.
Whether we like it or not, it is human nature to judge a book by its cover and when it comes to viewing content the presentation and suitability is vital in determining its success. The constant changing nature of content consumption presents a...
Remember the Little Photos Next to Some Google Search Results??
Well they're gone...!! 3 years after it was released, Google are removing the little images that appear next to authored content that was originally so popular. initially, Google authorship was widely acclaimed as it allowed content producers to...
Orchid Box a Truly International SEO Company
This week in February 2014, we have expanded our European team with the addition of Marion, Anita, Ayoub and Amanda. Orchid Box is now a truly multinational company with over 7 major European languages spoken in the London office. International...
How to Add Google Plus Authorship to a Shopify Site
Adding Google authorship to content is now an important step for many sites and content creators. Enabling your content to display its author gives your listings in the search engine results a potential increased CTR of over 20%. Including it on...
Aujourd’Hui Google Agit Contre Buzzea – Le Réseau de Lien Français
Buzzea a déjà posté un message sur leur site reconnaissant la pénalité de Google et ont prévenu tout le monde de leur fermeture. Si vous êtes une SEO française ayant besoin de plus de liens de qualité. Contactez-nous, nous pouvons vous aider sans...
12 Hot Tips on Writing Articles Google Will Love in 2014
Google loves content - specifically content that’s fresh, interesting and unique. Getting Google to love your content, however, can sometimes be tough. So to help you to get Google to show you some love, we here at Orchid Box have created 12 hot...
![[Shopify SEO] How to 301 Redirect Your Non-www TO www Version of Your Site in Shopify](https://www.orchidbox.com/wp-content/uploads/2018/09/abstract-1780189_1280-400x250.png)
[Shopify SEO] How to 301 Redirect Your Non-www TO www Version of Your Site in Shopify
After getting no concrete help from shopify help desk and getting the same *wrong answer* to be found on https://docs.shopify.com/manual/your-website/navigation/url-redirect on various sites, we found a quick hack that is able to canonicalize your...
Ultimate List of Google Supported Domains
Here some nifty list that some of you could find useful, especially if you are scraping google 🙂 The below is the definite list (November 2013) of all google search engines sites by TLDs: google.com google.de google.at google.pl google.fr...
Generic Country Code Top Level Domains
Google treats some ccTLDs (such as .tv, .me, etc.) as gTLDs, as we've found that users and webmasters frequently see these more generic than country-targeted. Here is a list of those ccTLDs (note that this list may change over time). .ad .as .bz...
Hack on How to Track Shopify Sales in Google Analytics
Allowing users to purchase through PayPal skews sales data in Google analytics, all transactions are tracked as PayPal which isn’t ideal as we want to know which channel is performing better. However, there is a simple solution to overcome this...
AdWords is Splitting Serbia Montenegro into Two Location Targets
To reflect real-world borders of Serbia and Montenegro, Google Adwords is splitting Serbia Montenegro into two location targets. If one or more of your campaigns is targeting Serbia Montenegro, then Google is going to take the following actions:...
Optimising Mobile Websites For Your Business
With over half of the UK population using smartphones, the internet is being accessed through mobile phones at an increasing rate. If a business doesn’t have a website, it’s seriously damaging its chances of success. This is becoming the way for...
New SEO App, iRank, Launched on the Google Play App Market
Orchid Box are proud to announce the release of our first Android app, iRank. This application, which also works on Android phone and tablet, is the first Keyword Tracking app on the Android Market (which is now called Google Play). Best of all?...
Google Adwords Update
As we all know, the world of SEO is dynamic and in a constant state of fluctuation. Just as the rules of the game never stay the same, neither do the tricks or tools. When it comes to Google AdWords and Analytics, the existence of monthly updates...
April 2012 – SEO Update
Local Search Listings Come Up Trumps According to a recent study conducted local search listings provide the most relevant search results irrespective of medium. The study, conducted by comScore, entailed that local search listings now serve as an...
Bing is Going to Start Charging for the API
Bad news for all the SEO using Bing API, they are going to stop the FREE API and start charging for it. It is a sad news as Bing API was the only FREE alternative to google scarping. We have used it partially on our SEO software tool to get...
iRank SEO Expands Keyword Tracking to New Countries in Version 2.0
iPhone users can enjoy being updated by personalised results for the news, the weather, and now, their SEO ranking. Orchidbox have launched version 2.0 of their iRank SEO app, which lets iPhone users easily track their keyword rankings via simple...
Domain Authority – All You Need to Know
Domain Authority is a metric created by the brainboxes over at SEOmoz essentially to try and create a new, more reflective score on how likely a domain is going to be able to rank in Google's search results. It's a score that here at Orchid Box...
Google Expands Sitemaps on Google Webmaster Tools
Last week Google announced the launch of their new sitemaps features within Google Webmaster Tools. Let's take a look at the new features: First and foremost, the visual changes to the area are clear. Data such as indexation and submitted URLs is...
Google Social Share Lets You Start Conversations From Your Search Results
Every day of early 2012 seems to be a new chapter in the saga of Google’s social search vs. the rest of the social media world. Here’s a summary of what’s happened in the last week or so: Will Social Share make Plusers of us all? Only a couple of...
10 Tips For Google Analytics First-Timers
Google kicked off 2012 with some improvements to its free-to-use analytics platform. We’ve put together a list of tips that beginners and intermediate users could use to improve their website and ecommerce. Here are new features to help you pick...
List of Google Websites With Country Codes
I had to look for this data today and it wasn't very easy. I want to share with you my findings: Google Search Engine URL Country Served International Country Code https://www.Google.com USA US https://www.google.co.jp Japan JP...
Do a Barrel Roll in Google
Google is the most powerful search engine in the world, it earns billions of dollars per year, it has revolutionised the web and yet still astonishes everybody. We are not talking about a new technology that will help to solve all the global...
Steve: The Man Who Created the Apple of Eden
Steve Jobs is gone, and with him all the genius of a brilliant manager. He was not only a revolutionary businessman, he was a man who had always believed in a dream, looking forward to the obstacles and the walls that envious people had tried to...
Orchid Box SEO Agency: A Golden Bridge Between UK and Italy
The world is changing fast, so is the marketing. Nowadays, expanding a business in another country is not a target granted exclusively for colossal enterprise. With the invasion of computers followed by the internet revolution and the gradual...
After Libya, They Bombard Wikipedia. Quis Custodiet Ipsos Custodes? Who Watches the Watchmen?
A flurry of new, fresh and full of spring aromas is lingering in the atmosphere. Started from the north African lands spreading all over the planet. A gust of freedom, a revolutionary blast which is palling the Western “ democratic tyranny “. Yes,...
Google Panda Climbs up the Global Ladder But what are the Effects?
Earlier this year, Google launched an algorithm – Google Panda Update. The aim of Panda update is to provide the most relevant answers to people’s queries by filtering out low quality sites which may not be of interest or relevance to the user. As...
Awesome Stats: Google + Reaches 1M Registered UK Users in Just 16 Days
In case you didn’t know about the new craze that is Google Plus, here is some interesting info: Google Plus is a social networking site created by the search engine giant, it began as a top secret service which created a buzz through its invite...
New Facebook Tag Suggestions
Facebook users add more than 100 million tags to their photo's and Facebook has been upgrading it's photo tagging technology (for example by increasing resolution of photo's from 720 pixels to 2048 pixels) and more recently by launching Facial...
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Google Tsunami Alert
As the news of the massive 8.8 magnitude earthquake hit the coast of Japan today, sending two tsunamis into the city of Sendai (some reports claim one was a 30ft tsunami), Google has been actively alerting its users to the dangers in the Pacific....
Twitter Launches New Version of Site
The new version of Twitter was launched today, much to the excitement of social media geeks and addicts everywhere. However, as the process is a gradual roll-out, not everyone will be able to see the changes straight away, but according to Twitter...
Facebook Announces VAT Changes For its Advertising Customers
The global social networking site Facebook has recently announced it has made a change to the VAT rate for those who advertise on the site. Unless you state your VAT registration number (including country prefix) prior to the purchase of the...
Social Media Threatens Economic Recovery as Worker’s Productivity Falls
Social media sites such as Facebook and Twitter are notoriously addictive, with some people admitting to spending at least an hour a day on the social media sites. According to a recent poll by myjobgroup.co.uk around 2million of the UK’s 34...
Are There Cracks in Google’s Monopoly Beginning to Appear?
This week a court ruling in Italy marked a watershed in Internet communications law, and perhaps a worrying step in online privacy rules, as three Google executives were prosecuted of violating privacy and given six month suspended sentences....
A New Domain – Orchid Box Has a New Address
Orchid Box today performed a swift and speedy shift of domain from our old abode in Soho to a fresh and exciting new upgrade in Covent Garden, in the heart of London. We've made sure The Right Honourable General Google is aware, and this...
Aziende al Top – Orchid Box Italy/Italia is Launched!
Buon giorno! Well, it's the moment you've all been waiting for. Or at least those in the amazing land of Italy have been waiting for... Orchid Box Italia is live and in business. We're already quite possibly the most multi-national office in the...
Google Commerce Search is Launched – Get on Down to Google Store!
Shopping on the web has apparently just got easier. And guess who's responsible... Yes, the brains at Google have just launched the new Google Commerce Search - designed to help users find the products you want at the best prices as quickly and...
Google Chrome Steps Up to Rival Windows, but do we Need Another Operating System?
Having been on holiday for two weeks, I'm inundating the World Wide Web with a plethora of blog posts at the moment like some kind of rambling epic spammer , and here's another for your eyes only. You'll no doubt have caught the news today that...
Bing, Kosmix, Cuild, Wolfram Alpha – New Search Engines – How Are They Performing?
A few weeks ago Orchid Box brought you a review of the four top new search engines - Bing, Wolfram, Cuil and Kosmix. Hearing today that Bing has overtaken Yahoo in the US in terms of traffic, we reckon it's time for an update... 1/ BING So as...
Wolfram, Bing, Cuil, Kosmix – The New Search Engine Kids in The Dock Against Google
There always seems to be lots of excitable web news about the ‘latest rival to Google’ or how ‘Google’s dominance is about to end’, but in the last few weeks it appears that finally there might actually be some new search engines coming into...
P Diddy, Puff Daddy, Sean Combs, Diddy (or Whatever his Name is) And How To Lose 1,000,000 Twitter Followers in One Tweet #UNFOLLOWPDIDDY
Ah Twitter. What a bizarre world the Twitterers, Tweeters and Twits (that’s what I call them) live in. Orchid Box noticed this morning that the top Twitter Trending Topics was the rather strange#unfollowdiddy. We did some expert research into the...
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Linkbuilding – Quantity VS Quality
A great debate amongst SEOs is the question of links - should you target high quality, high authority links in small numbers, or get hundreds of paid links elsewhere on low page ranked sites that might hold less weight individually? Well, it's a...
.Htaccess and 301 Redirects and Rewrite – SEO Secrets to Indexation
WHAT IS 301 REDIRECT? 301 redirect is the best method to preserve your current search engine rankings when redirecting web pages or a web site. The code "301" is interpreted as "moved permanently". After the code, the URL of the missing or renamed...
How the SEO Page Analyser Saved the Day – Fairytales for SEO’s
Once upon a time there was a little website called Shirley, who lived at www.shirley.com in World Wide Web Land. She was a brave little girl with a good heart and well intended page content, but she just couldn't seem to ever be noticed by the...
Be a Better SEO – 5 Reasons You And Your Site Need the Orchid Box Pagerank Crawler
The Orchid Box Crawler is a unique and intelligent tool, free for all to use, that allows you to spider your own site and approach any SEO problems that might be contained within. By simply typing in your homepage our tool will trawl through the...
How to Get Your Website’s Images Found on Google Image Search
The dimension of images brings a whole new problem to search engines and optimisation. There are billions of jpegs, bitmaps, gifs amongst many other images to view on the web, all in need of organisation, but it’s not nearly as simple to do so as...
Viral Marketing as an SEO – Get Google and the World Logging On
In the SEO world today, it's not just about keywords, keywords and a few more keywords for good measure. There's the wealth of adjusting and tweaking that has to be done deep down in a site, within its site structure and metadata alongside the...
Orchid Box Google Page Rank Crawler Tool – A New Revolution in SEO Tools
Once again the brainy boffins at Orchid Box HQ have been working their technological magic and have struck gold in their intrepid travels over internet world. They've come up with the revolutionary new Orchid Box Google Page Rank Crawler - a...
SEO and the Credit Crunch – Don’t Miss the Best Opportunities in the Recession
When I first heard the term "credit crunch" I assumed it was some new Kelloggs product I should have with my brekky. But as it became more and more real it was clear that it shouldn't really be enjoyed at all, let along in a bowl with milk. But...
Google Kills Pagerank Sculpting, Consolidation Technique Seems to be a Good Alternative
To say the tactics and techniques of SEOs changes regularly would be an understatement, but there is one specific debate that never fails to get us hot under the collar and a little tongue-tied at Orchid Box. Fresh from the excitement of...
What do Michael Jackson and George Clooney Have in Common? The Power of Death in the Twitter and SEO World
The death of the somewhat polarising personality of the legendary and bizarre “King of Pop” Michael Jackson recently was obviously a sad, if not tragic, tale of talent, madness and suspicious sleepovers . But it didn't just mark the end of one of...
AdWords Displays Google Base Products in The Product Plusbox; Google Base Feed is Must For Ecommerce
Google have this week expanded their testing of the “Product Plusbox” within Adwords – a project which entitles users to click a “plus” inside a sponsored listing, displaying products and information from that listing before the user clicks on the...
Google Analytics For Dummies: Track, Analyse And Optimise The Traffic To Your Site
All you intrepid browsers of the web (not web browsers as in IE and Firefox) will probably have heard of Google Analytics, and if not, well frankly you are missing out. It is one of the essential tools of the SEO world, unavoidable when associated...
Increase Your Pagerank: The SEO Process Of Linkbuilding
SPIFFING OR SPAM? At Orchid Box, we certainly do not think Linkbuilding is “spam” – in fact it is an essential part of the SEO business (as competitors like Omniforce, Epitaph Solutions and Vivid Lime will testify to), a laborious but invaluable...
How To Build A Cutting Edge, SEO Optimised And User -Targeted Website…In 24 Hours
At Orchid Box we pride ourselves on being able to optimise sites and increase traffic as quickly as possible, so we decided to set ourselves a challenge. We wanted to see if we could create an SEO friendly site that would also be able to gain...
Perfect Landing Pages Tips And Technology
Effective landing pages are the key to converting customers through paid search. There is little point in spending money attracting people to your site if your pages aren't doing their job properly. If visitors to your landing pages have clicked...
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