Struggling to grow organic revenue while paid costs keep climbing? E-commerce SEO is how stores win customers who are already searching to buy. Orchid Box combines over 18 years of search experience with hands-on Shopify and BigCommerce development, delivering custom e-commerce SEO that fixes the technical foundations, optimises the pages that sell and measures everything in revenue, not rankings.
Get your free e-commerce SEO auditNot sure where the organic revenue is hiding? We start by mapping your catalogue against demand: which collections, products and buying-intent keywords can realistically rank, what they are worth, and in what order to attack them.
Unlike generic agencies, we build the strategy around your margins and stock, so SEO effort lands on the products that make you money. You get a prioritised roadmap with revenue forecasts, not a list of 200 undifferentiated tasks.
Is your store wasting crawl budget on filtered, sorted and paginated URLs? Technical SEO is where most e-commerce sites leak the hardest: faceted navigation spawning millions of thin URLs, duplicate product pages across collections, out-of-stock handling, slow templates and broken canonical tags.
We audit and fix crawlability, indexation, site architecture, Core Web Vitals and internal linking, working within your platform's constraints. Because we develop on Shopify ourselves, fixes get implemented in the theme, not just recommended in a PDF.
Are your product pages invisible for the searches that matter? Collection and product pages are your commercial landing pages, and most stores leave them templated and thin.
We rewrite titles, descriptions and on-page copy around real buying-intent keywords, build out collection page content that ranks without pushing products below the fold, and structure internal links so authority flows to the pages that convert.
Missing out on price, availability and star ratings in the search results? Product, Offer, Review and Breadcrumb structured data puts them there, lifting click-through rates and feeding Google Shopping's free listings at the same time.
We implement and validate schema across the whole catalogue, keep it in sync with stock and pricing, and extend it with FAQ and Organization markup so your store is clearly understood by search engines and AI assistants alike.
Ranking for competitive commercial terms takes more than product pages. We build buying guides, comparison pages and category content that capture shoppers earlier in their journey and funnel them to your collections.
Alongside content, our digital PR and link building earn the authority e-commerce rankings demand, with placements in publications your customers actually read.
On Shopify, Shopify Plus or BigCommerce? Each platform has its own SEO quirks: Shopify's locked URL structure and /collections/ duplication, BigCommerce's category handling, app bloat that slows templates down.
We know them from the inside because we build and customise these stores as developers. That is what makes our e-commerce SEO custom rather than a checklist: recommendations are shaped to your platform and implemented in it. See our Shopify development service for the build side.
Selling into several countries? International e-commerce SEO needs correct hreflang, the right domain or folder strategy, localised keywords and currency handling that search engines understand.
With campaigns delivered in 20+ languages over 18 years, we help stores expand into new markets without cannibalising the rankings they already own.
Rankings are vanity if revenue does not follow. We report e-commerce SEO in the numbers that matter: organic revenue, assisted conversions, new versus returning customers and margin by collection, through GA4 and your store's own analytics.
Insights feed straight back into conversion rate optimisation, from search-driven landing page tests to merchandising changes, so growing traffic compounds into growing sales.
We are a Google Partner agency with over 18 years’ search experience and a rare combination for e-commerce: SEO specialists who are also Shopify developers. It is the work the top custom e-commerce SEO agencies are judged on, finding the revenue in your catalogue and implementing the changes that unlock it, across 20+ languages and international markets.
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Want to know how much organic revenue your store is leaving on the table? Request a free e-commerce SEO audit and we will show you.
